28/3/2012 - Feedback During Our Production

We took advantage of the blog by receiving comments as feedback from our production and giving feedback to other groups. This communication between groups allowed us to evaluate each piece of work posted on the blog,  receive pros and cons from an audience, allowing us to decide whether to make the adjustment and amend the piece of work if necessary.

By allowing feedback through the blog; using the comments, we were also opening our production to a wider audience (as the blog is accessible through the Internet worldwide). This again gave us ways to improve our work.

We also presented our ideas continuously throughout our production so we were constantly reminded who our audience were and what ideas they thought were good or bad. This allowed us to make amendments to the point where everyone fully enjoyed the short film and felt the ancillary tasks were appealing and understandable.

By posting the short film on YouTube as well we opened up our audience to a variety of people, giving us the opportunity to receive feedback through comments. This is more accessible than Blogger as well because you are constantly suggested videos and anybody could come across our video through links.

9/1/2012 - Magazine Review Feedback

Feedback on Magazine Review

1. Include an interview
2. Some sentences wern't structured well
3. Picture taglines are too vague
4. Pictures are effective and show the most important scenes of the short film
5. Sounds like an essay format
6. Star ratings are cleverly used showing the conventions of a film
7. Magazine looks professional
8. Remove what the characters dress like
9. The audience disliked the fact that the behind the scenes section included us talking about the lack of time
10. The names were confusing because a few times we included the actor's name in brackets whilst other times we incuded the character's name in brackets

9/1/2012 - Short Film Feedback

Feedback on Short Film

1. Make the font capital letters
2. Start goes out of focus for a bit however we simply do not have the time to re-film
3. Charlotte began to slow down as if she was expecting to get assaulted - perhaps cut the last part
4. Bathroom scene is very effect, a lot of the audience like the blurred vision and brilliant acting from Charlotte
5. Uncomfortable watching however this proves it is effective and realistic
6. Good quality DVD playback
7. Video was fluent and professional
8. Have the shot focused on the ring straight after the fade to black transition - remove the shot of Charlotte being thrown to the ground

7/10/2011 - Feedback Report

After showing our second draft of our film in front of a small audience we received a lot of positive feedback. The audience felt the rape assault was a lot better and stronger when reaching out to the audience's emotion. They enjoyed the blurred screen when the rape was taking place as well as the new dip to black screen with the cries of Lily and the viscous voice of the offender are still heard. This is quite emotional and has shown a massive improvement with the assault compared to before.

The audience also like the bathroom scene and the blurred out focus view of Lily's vision looking at the shower. This gives the impression that she is crying and ill. The backing track also appealed to the audience whilst they stated it adds to the emotion and makes the short story very strong, revealing the true genre and meaning of the film.

We will be creating the final draft shortly whilst fixing the flash of green that appears half way through the film from exporting. We will also adjust the unsteady movement in some shots caused from the stabilization tool in Final Cut Pro.

19/9/2011 - Feedback Report

After showing the draft of our production to our class audience we were able to gather feedback that should allow us to finalize our short film; some of the points raised were:

Corrections

• Record Chris and Charlotte during the assault and import it on to a dip to black transition after to lengthen out and allow the audience to understand it is a sexual assault.
• Remove the rain effect across the camera lens as it makes the short story seem more like a recording in the plot.

Continuity Issues

• Charlotte is seen without tights at the start of the short film and with by the end when she arrives home the next morning.

Other Suggestions

• Perhaps zoom in on Lily's (Charlotte) face as she looks up sitting in front of the mirror crying (this will allow a connection between her and the audience)

16/9/2011 - Audience Research (feedback needed)

For our short film we have been looking at film research and the audience they have aimed there film at throughout. We will choose a similar audience to both films as we believe the story lines can relate to our production. We found that James Bond: Casino Royal was given a 12a certificate whilst Irreversible was an 18 due to explicit content. However we feel that our film is quite mature compared to James Bond and gives a sense of realism similar to Irreversible. The content we are planning to film is far less explicit and therefore an age range of 15 would be acceptable to certificate our film and would be a good idea to aim for an audience close to this age.

Whilst filming and creating our short film, we will try to aim the production towards the age range of 18 – 30 that would be interested in realistic content like this. Our group feel the short film itself will be too mature and serious for a younger age and those of an older audience may take some offence. The short film is a risky project to do when releasing it to the public as we want to avoid any conflict and therefore we feel that setting the age range between 18 – 30 is another point that makes this range acceptable when creating our product.

Another reason why we would like to aim our film at a young adult audience is because we believe that most dramas with a serious outline are most appealing to those who it could relate to. Many young adults would find this film interesting due the storyline involving relationship troubles.

Whilst making our poster we will aim to create a spooky and darkened atmosphere to get the attention of a young audience who are most fascinated with dramas and crime. However we are obviously unable to include explicit images that may be sensitive to those who are quite harmed with this sort of material; therefore we will have to convey the idea of the film through images of the woman being hurt or affected by the assault.

Whilst studying film posters, we feel that something similar to the Unborn and Irreversible would be effective showing the woman on her own, revealing her vulnerability as well as her looking in the mirror as she is disgusted with herself and her effected life. This should allow people to instantly know what the poster is about after a quick glance. Our group reckon this would get the majority of attention from women as they have some relation to children as well of being aware and cautious of the dangers involving rape.

During the process of advertising our short film we will create a magazine article that will be aimed at a young adult audience. We will use language that isn’t too formal to get the message of our short film across whilst sharing the storyline effectively that a young audience will be interested in. This will include the highlights of the film such as the assault and how the woman is disgusted with herself as she is expecting a child with an unknown father. Women will be quite drawn to this from relating to both situations and therefore this would be effective topics to share so we are able to communicate and get this audience to watch our short film.

10/5/2011 - Presenting Our Pitch

We have presented our pitch in front of a small audience while being filmed (seen from the video previously posted) and we explained what our filmwas about, the audience we are aiming for, our research films and the general information about the film including the genre, directors etc.

Our pitch lasted for approximately 3 minutes as we took it in turns to explain each part. Chris began by explaining the plot in depth so the audience would clearly understand it. Mark then went over the general information and the research films and covered the scene that would influence our ideas, including shots and camera techniques. Luke finally went over the audience explaining who would most likely watch our film and how we would aim for a young audience when marketing.

The pitch was quite fluent and we did cover most areas of the film we are going to create, giving the audience a full understanding of what to expect. Chris was full of ideas and elaborated on these when we were questioned after the pitch, explaining all the camera shots, angles and ideas we had.

We had a lot of feedback from our pitch showing the good and bad points that we will consider in the future of post production:

• Consider that it is a touchy subject choice to cover (sexually assault)
• Charlotte who is playing Lily Road will have to put on a good performance, make sure she is aware what is happening
• Courageous idea that many think will work well
• Do not video long shots of the woman being sexually assaulted but more short takes giving of the idea that this is happening
• Interact with her life earlier on at the beginning of the movie so we can see the drastic change she under takes 

One of the main ideas that we do seriously need to consider is the concept of the assault. Many of the audience raised the awareness that Charlotte must fully understand what is being done and the area has to be warned that filming is taking place. We explained that people will be standing either end of the tunnel where we will be filming and we will warn the neighbours and pedestrians around. We will get consent of Charlotte if we have any trouble with police.

After saying our thoughts of how to avoid any issues and going over our film plot and ideas, the audience agreed and felt the film is a very good choice.

8/6/2011 - Pitch Presentation

This is our pitch presented to a small audience.

27/5/2011 - Audience

Today, as a group we came up with a few target audiences that we would focus our film around as well as the style of our magazine etc.

We will be focusing young adults between the ages 15-35 as a lot of the characters would be portrayed quite young.
The emotional side of the story with the couple and the feelings from the woman would greatly reach out to a female audience who would get emotionally attached with the film and feel what we are trying to create.
The film will be quite dark and those who enjoy crime, psychological thrillers would be interested in the plot.
Our magazines and marketing would therefore target this audience.

Because there is a rape scene in our short film we have considered making the certificate 18 however it isn't that graphic therefore we will avoid limiting our audience. We believe a 15 age certificate is therefore appropriate.

We decided to have a young audience that would be interested in crime and thrillers however we didn't want to aim our film at an audience under the age of 15 because we feel it may be to dark and aggressive.